Reviewed summary
International Business in the 21st Century
Thinking about taking your business global? Brace yourself: international business isn’t just slapping a flag on your website and hoping for the best. It’s messy, complicated, and full of curveballs no MBA lecture ever warned you about. Bruce D. Keillor’s "International Business in the 21st Century" tries to untangle that chaos—with a hefty dose of practical sense and expert insight.
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