Globusz Books · Author

Michael A. Cusumano, Annabelle Gawer & David B. Yoffie

1 reviewed book summary currently available on Globusz Books.

Reviewed summary

The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power

Ever wonder why some digital platforms turn into unstoppable juggernauts while others fizzle out faster than your Wi-Fi at a crowded café? It’s not magic or luck. It’s a brutal, messy game of strategy, trust, timing, and a dash of ruthless ecosystem management. "The Business of Platforms" tries to unpack this digital beast with a no-nonsense look at what really makes platforms tick—and what makes them crash and burn.

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